Does your preferred tablet or song participant provide you with a hard time and wishes great repairing? And they say it’s out of warranty, so now you want to shell out more moolah on repairing it.
End of the tale? Not honestly. ZurePro is here to scratch this itch for everybody.
Founded by a 4-member team based totally in Mumbai, Zurepro gives extension of the warranty for your gadgets, for a duration of 1, 2,or 3 years, as nicely can provide annual renovation contracts of your gadgets relying on the suitability to the customers, consequently giving a peace of thoughts to the device loving generation.
Zurepro plans to complete the warranty claims in a 7-day cycle in which they select up the gadgets and drop them lower back. They also plan to cater this carrier for all gadgets and not using a restriction of brands.
We spoke with Mausumi Chakravorty, the co-founder and CMO of ZurePro to realize more approximately the manner in which the organisation works.
Mausumi says that the startup changed into born out of her co-founder, Prakhar Saxena’s personal strife. She says, “There turned into this era of time in which every one in all his devices kept having a few trouble or the opposite. Luckily his gadgets were below guarantee so he were given them replaced. But what approximately those that aren’t? That’s basically how we began out.”
She provides, “It is pretty tough to make sure that the devices like Smart phones and drugs remain in suitable condition for longer durations with out warranty. Consumers in India always think twice before buying such heavy gadgets because of excessive repairing cost involved, except it's miles safeguarded with warranty. However, producer warranty ultimate for most effective 1 year. Fortunately, in India, the market for third birthday party assurance and prolonged guarantee is gaining reputation. So taking benefit and offering extra assurance alternatives, Zurepro, has different 0.33 celebration guarantee answers for online clients.”
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Zurepro has already tied up with 25 restore facilities throughout Mumbai and plan to tie up with carrier facilities of tier-1 cities as nicely. They believe a first-rate venture within the commercial enterprise is logistics and the unorganized repairing facilities. Delivering the 7-day pickup and drop carrier might be hard too thinking about the distinctly unorganized repairing facilities across India that is an inflated and non-streamlined industry as nicely.
Now in its pre-release segment, ZurePro is dry strolling its services with 15 customers that it has currently received. The fee of the assurance relies upon on the period and the value of the gadget; the costlier the system, the higher the cost of assurance. It is anticipated that almost 25% of the clients claim their warranty, even as the relaxation of the clients in particular do it for his or her peace of thoughts. This is wherein lies their sales model.
Young system customers are the section of hobby for ZurePro, stated Mausumi. “We have multiple channels, which includes the conventional online marketing and occasions. Apart from this we are also taking part in applicable change suggests to attain out to our target audience,” she says.
The organisation is bootstrapped and can be looking to increase an institutional spherical of funding within the close to future. “Once we hit about one thousand clients, we can begin accomplishing out to investors. We’ve set ourselves a target of five to 6 months to reap this.
