Daily chores may be tiresome and time ingesting which reduces someone’s time substantially in times whilst 24 hours in an afternoon aren't sufficient. One such hard mission is to do laundry. Now you get it why every Indian movie begins with a scene human beings doing washing clothes. To cast off this Bangalore primarily based startup MyWash has worked its manner around the complete laundry commercial enterprise taking it on-line and wooing its clients with green and speedy service.
How It All Started
The Startup turned into based through Silus, Raghu and Balaji. Silus and Balaji are graduates from BITS Pilani and Balaji is an YIF alumni. They started running on the idea from July 2014 because they had been facing a lot troubles with their personal laundry. During their graduation a washerman used to come back once in a week however once they began their professional profession they had to tour to shops with their garments which stimulated them to remedy the problem in this area. The business enterprise started with those 3 and now has a crew length of 8 people. The business enterprise’s biggest project changed into to benefit humans’s trust in the agency and also to get early adopters as nicely. After months of achievement, enterprise commenced to flourish and become flooded with customers.
Startup’s USP
Various launderers opened up in each locality who supplied washing and ironing of clothes but with a trap, humans needed to convey their clothes hundred metres away and pick them up from there itself. In instances whilst you can shop, order food, entertainment or even get a haircut with a click of button at your doorstep one would despise the need of wearing and selecting up soiled garments. MyWash is a corporation which has provide you with the concept of getting your laundry completed within clicks of few buttons without the need of leaving your own home.
Business and Revenue Model – Let’s Talk Money
As quickly as a person “Schedule a Wash”, at the website, they pick out up your clothes for washing and dry cleaning, and go back them easy and ironed within about an afternoon or two. Through MyWash app orders can be located cellphone or tablet, including pickup and drop-off time scheduling. A MyWash agent will arrive at the scheduled time to pick up laundry and dry cleansing, and inside about forty eight hours garments are added in reusable non-plastic baggage, washed and ironed. Their pricing begins at INR 19 per material and goes upward. They are presently giving INR one hundred off on every order above INR two hundred well worth.
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The Road So Far
The business enterprise has a good traction till now and majority of the customers are working professionals who are busy with their expert lives and care a exceptional deal about their clothes. The agency revealing facts stated that human beings who have placed their order include 25% those who in no way outsourced their garments due to the fact either they'd a maid or washing gadget.
Market Opportunity
Women used to do their family’s laundry that's now not the case as metropolitan way of life and growing responsibilities made them delegate this undertaking. People beginning paying different to do their laundry for them that's a big industry. The prepared laundry market in India is an envisioned $1+ bn and unorganized marketplace is about $30+ Bn in 2007 by using KPMG. It must have at least tripled if no longer quadrupled by now.
Our Take
In instances when ecommerce is gaining traction as humans can discover something ranging from petty grocery gadgets to a domestic for lease, there was a void in purchaser offerings as they weren’t furnished online. MyWash ambitions to exchange this situation and make laundry as easy as click on of a button. The concept is attractive to those who are usually appalled by doing their laundry.
