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Enterprisetech Startup Whatfix Raises $13.2 Mn To Finance Headcount, Tech Expansion

Enterprisetech Startup Whatfix Raises $13.2 Mn To Finance Headcount, Tech Expansion

Bengaluru-and San Jose-based totally enterprisetech startup — Whatfix — which enables in quicker and green adoption of any virtual software, has raised $thirteen.2 Mn (INR ninety two Cr) Series B investment, as it plans to enhance its US and Europe enlargement, double employee headcounts and practice more recent technology to make its product better.

The startup has added 3 new investors on its list: Eight Roads Ventures, F Prime Capital, and Cisco Investments. Its current buyers, Stellaris Venture Partners and Helion Venture Partners, additionally participated in the brand new investment spherical.

Launched in 2013 by way of Khadim Batti and Vara Kumar Namburu, Whatfix is a SaaS-based enterprisetech startup that is presently assisting more than 400 medium and big international corporations in the adoption of diverse software program.


There are many organizations with masses of employees using a plethora of organization management and challenge control software. Typically, a business enterprise arranges lecture room training and resources substances to prepare its personnel to apply a specific software program.

Batti said that in preference to doing the ones, Whatfix can provide a little by little navigation to assist an employee apprehend a selected software program’s features or publications what to do subsequent in the event that they get caught someplace.

“User performance is ideal in the event that they get steerage at the moment of want simply in time in the utility,” Batti said.

The startup claims that 70% of its users are primarily based within the US, followed with the aid of 20% in Europe, and the closing 10% are from around the globe, such as India. “In the remaining twelve months, we have grown 4x and we plan on generating revenue at 3x increase for the calendar yr 2019,” Batti said.

Whatfix currently has a one hundred twenty-member group. While products and engineering group are based in Bengaluru, advertising and sales operations are lead via its San Jose office.

Whatfix Raises $thirteen.2 Mn To Finance Headcount, Tech ExpansionTeam Watfix

How Can Whatfix Help To Efficiently Use Your Company’s Software

What is so specific approximately Whatfix that other software don’t? Inc42 asked. Batti noted an example announcing:

“Let’s say in case you’re a consumer of SalesForce and you get caught in something. Instead of you going outdoor of an utility or chasing a tech man to help you out, Whatfix will navigate you little by little to ease the hurdles primarily based in your question to finish the project,” he said.

Whatfix gives a platform where software program education tactics may be rolled out effectively. When an business enterprise installs a brand new product for its worker use, a software program trainer can use Whatfix that grabs all of the pre-methods required to use it, and can be rolled out inside a day or a , Batti claims.

Generally, maximum of the software program is cloud-primarily based and Whatfix uses javascript in phrases of capturing the pre-strategies.

What Is The Market Of Digital Adoption Platform

Whatfix is a B2B product and specifically objectives medium and huge establishments. It prices its customers based at the wide variety of Whatfix users in line with application.


“Let’s say if an organization wants to use Whatfix on pinnacle of 3 programs, then they might purchase 3 Whatfix account. For each account, we then fee in keeping with the quantity of customers using Whatfix,” Batti stated.

Typically, the startup makes use of this monetisation version for businesses. However, in the case of organisations using Whatfix for his or her clients, it costs on the premise of usages.

“It is an $eight Bn marketplace. Globally, the virtual transformation is going on in each enterprise with the help of software program. When a CIO spends thousands and thousands of bucks in large establishments for digital transformation, they want to see ROI of that. And, Whatfix turns into key there.”

The startup claims to have an early mover gain and desires to take a leadership function, despite the fact that there are many corporations at the fray. It considers US-primarily based virtual adoption platform WalkMe as its essential competitor.

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