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Can B:Live Revive Domestic Tourism With its Focus On Electric Mobility, Sustainability?

Can B:Live Revive Domestic Tourism With its Focus On Electric Mobility, Sustainability?

B:Live believes in turning in curated and experiential tour packages to offbeat places on electric powered motorcycles with professional neighborhood guides

With a presence in Coorg, Ooty, Udaipur, Kochi and different cities, the enterprise is trying to extend to the top one hundred vacationer locations in India

Having pioneered electric mobility for tourism, B:Live is now seeking to sell EVs to govern the cease-to-cease experience

Travel and hospitality has been the toughest-hit quarter within the Covid-19 pandemic. Last month, the International Air Transport Association (IATA) launched its economic outlook for the global aviation industry, projecting a lack of over $eighty four.3 Bn in 2020 with a internet earnings margin of -20.1%. Revenues are predicted to fall 50% to $419 Bn from $838 Bn in 2019, and only a minor bump to $598 Bn in 2021.

On average, every day of this year will add $230 Mn to industry losses, the document stated. In India, the total contribution through the tour and tourism area to India’s GDP was expected to growth from $234 Bn in 2017 to $492.21 Bn in 2028, but the pandemic has positioned a halt to that growth trajectory.

However, many enterprise specialists stated that once the lockdown is relaxed throughout states and union territories, there can be a spurt in home tourism as human beings will keep to tour for amusement, but with a distinction. For example, humans will choose to journey using personal cars, to the nearest travel destinations, depended on lodges, as opposed to public delivery and shared areas.

As customers are eagerly looking ahead to the disaster to stop, tour organizations are looking at revolutionary ways to provide human beings the experience to escape from the city’s mundane, lockdown life. Fitting right in the put up-Covid reality is Goa-based totally B:Live. The e-motorbike journey and tourism startup believes in turning in fun and experiential journey in a sustainable manner through its e-motorcycle tours. 

E-motorcycles are electric powered bicycles that are custom-equipped with electric cars that provide assistance to rider’s pedalling efforts and a heavier body to compensate for the battery and motor’s weight and balance the experience. B:Live instructed CFT that every one its e-bikes are customised via Indian OEMs and come with tubeless/puncture-resistant tyres, disk brakes, wider seat, and most significantly, detachable battery. On a full price, the licence-much less electric powered motorcycle can run as much as 50 Km, and might travel up to a pace of 25 Km according to hour. 


Focusing on sustainable, hygiene and safety factors, B:Live, is uniquely located inside the space, without a other competitors in the space. Besides B:Live, different electric powered bike apartment systems consist of Bounce, Yulu, eBikeGo and others. 

Sustainable Tourism Is The Future 

Founded in November 2018, B:Live was founded by means of ex-Microsoft, Nokia and IBM exec Sandeep Mukherjee and Samarth Kholkar. The duo left their plush corporate jobs in an endeavour to installation a sustainable, EV tourism startup with an concept of coming across lovely locations on electric automobiles. 

“The populace of Goa is round 15 Lakh, and there are approximately 15 Lakh ICE cars. That is one automobile in line with character. Should we anticipate all locations to turn out to be like Delhi, Bengaluru and Mumbai? It’s time we embraced the change and reduced the carbon emission,” says Mukherjee. 

These days, under the Unlock 1.0 regulations, it gives hygiene kits to its clients and its e-motorcycles that are often inspected, disinfected and sanitised on an ordinary foundation.

While such bicycles were widely used for extra than a decade now in European nations, however, it is a completely new idea here in India. But, slowly the trend of e-bike tours and motorbike condo platforms are picking up as more and more humans are looking at sustainable and eco-friendly methods to trip. 

B:Live raised an initial seed fund of INR 1 Cr from Goan business tycoons Shrinivas V. Dempo, chairman of Dempo Group and Shivanand V Salgaocar, chairman and managing director of Vimson Group, followed by using INR four Cr from DNA Entertainment Networks in 2019. The budget helped the agency to scale their operations multifold. Till date, it has raised close to $1 Mn in investment, and within the coming months, it plans to elevate greater for in addition growth and product improvement.

Today, B:Live works closely with the multiple kingdom governments to inspire the adoption of electrical cars throughout all traveller destinations in India. It has also signed a 20 12 months settlement with Goa Tourism as EV tourism companions. 

Can B:Live Revive Domestic Tourism With its Focus On Electric Mobility, Sustainability? 

EV Tourism Takes Baby Steps

“Since the motels had been shut down due to lockdown, we've got utilised the time to broaden this platform for human beings to no longer handiest experience electric powered vehicle tourism when this disaster ends, however additionally enjoy the energy of buying electric powered automobiles across manufacturers,” 

In a short span of time, B:Live has expanded its operations in seven states throughout famous traveler destinations, which include Puducherry, Mysuru, Ooty, Coorg, Udaipur, Jodhpur and Kochi among others. It has tied up with top class hospitality chains like Radisson BLU, Hyatt, Hilton, Taj Group, Marriott and Club Mahindra among others to offer their guests the access to experiential tour on electric powered motors.  

Guests arriving at these inns can register for EV motorbike excursions on the spot, via a designated hub or can do it on line. Mukherjee said that a three-hour e-motorbike tourism includes a number of storytelling, wherein humans gets to explore hidden and offbeat locations across India. “For example, we take our guests to a 2 hundred yr antique Portugese house, Fisherman’s village, UNESCO historical past locations, and submerged temples amongst others,” Mukherjee factors out. 

The 3-hour experiential e-motorbike trip begins at a charge of INR 1500, observed by way of a captain, where visitors can e book the slot based on their possibilities. Overall, B:Live has carried out close to 6000 tours in Goa, running at a margin of about 40%. This year, with 10+ places, the organisation plans to develop the excursions volume via 4x. “We have an age range of 11 years to 75 years in terms of the humans collaborating in our EV tour. Now, human beings have determined a totally new way to discover the city and the countryside.”

B:Live From Tourism To EV Stores

Initially commenced with simply 50 motorcycles, B:Live these days has a fleet of about two hundred+ electric motorcycles. Since its inception in 2018, the business enterprise claims to have finished close to 6000 excursions until date and has decreased greater than six tons of CO2 emitted into the atmosphere. Through its strategic partnership with premium hospitality chains, the organisation plans to make bigger into global locations, along with Sri Lanka and Southeast Asia. 


“Previously, we have been shopping for all of the e-motorcycles, however now we're taking them on rent, as it reduces the weight of funding. This, in a manner, has helped us attention on further growth and scaling our enterprise. The current generation loves experience, they simply don’t want to do sightseeing. With electric powered cars inside the picture, it becomes even extra profitable and meaningful,” the cofounder brought.

B:Live has also received interest from travelers in shopping for the electric motorcycles. More than sixty five-70% of the folks who do our tour ask in the event that they can purchase the e-motorbike, the business enterprise claimed.  

In a bid to offer an give up-to-end experience of electrical motors below one roof, B:Live can be launching an electric car keep soon. “The EV Store could have a extensive range of electric cars to select from, both neighborhood as well as worldwide brands. That is the subsequent segment,” said Mukherjee.

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