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Success Story: How Nina Lekhi Built a Global Bag Brand Baggit with a failure?

Success Story: How Nina Lekhi Built a Global Bag Brand Baggit with a failure?

Success Story: How Nina Lekhi Built a Global Bag Brand Baggit with a failure?

The Journey of Nina Lekhi – Baggit 

"Disappointment is the venturing stone towards progress." 

We as a whole heard that disappointment assumes a pivotal part in one's prosperity, yet the excursion of Nina Lekhi-Face behind one of the greatest pack organization: Baggit; has demonstrated it right. Nina began her pioneering venture because of her first disappointment throughout everyday life, which brings about the production of a worldwide pack brand "Baggit". 

"First Failure of Nina Lekhi that prompts the introduction of Baggit." 

Being an innovative psyche and energetic painter, Nina was partial to design and consistently needed to utilize her inventiveness to make something trendy. So at 18 years old, she joined a confirmation course in Foundation Art at Sophia Polytechnic College. Notwithstanding being an extremely dedicated and restrained, she got fizzled in her first year of school. It was the early disappointment of her life, which disturbed her from inside. 

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Nina couldn't really accept that that she got fizzled and in this way needed to substantiate herself. Like different young ladies, Nina was likewise a lot of partial to sacks. She used to have various packs for various purposes. That was the explanation Nina wanted to plan assortments of packs. One thing that she had seen was the absence of scope of tasteful and rich packs on the lookout. So Nina chose to fill that hole and began planning "Packs with Attitude". 

Like each other business, her business likewise required some underlying speculation. Her mom came as a help and put Rs.7000 in Nina's business. This prompts the introduction of an acclaimed pack brand "Baggit". 

How Nina Lekhi Made Baggit Presence in Market? 

Nina had seen a companion of her displaying his pieces of clothing at Oberoi Hotels, so she likewise began to showcase and show her packs in presentations. Another break came while she was filling in as a business young lady in a shop. She started loading sacks and offering them to the young ladies. Lastly, a major coordinated effort occurred when Shoppers Stop had quite recently entered the Indian Market, and collaborated with Baggit. 

This association gave a lift to Baggit, and now she encountered an expansion in footfall and began selling her sacks Pan-India. As shopping centers were multiplying around then and turned into the image of brand perceivability, Nina additionally opened her first store in Quite a while shopping center. Progressively, she pursued promoting of Baggit and made it a colossal brand. 

What Makes Baggit Different from others? 

In contrast to different sacks, Baggit not just spotlights on the nature of the packs yet in addition on its ability. They ensure that each sack ought to be sufficiently extensive to convey the merchandise easily. This, however their plans are additionally on top of International brands and that too in your financial plan, which is elusive with different brands. 

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Begun in 1984, with an underlying venture of Rs.7000, Baggit is currently selling at in excess of 1,000 stores universally, with brand worth around 1000 Crores. And this happened as a result of One disappointment of Nina Lekhi's life. She was sufficiently able to acknowledge that thing and demonstrated everybody that one could accomplish everything, on the off chance that one needs to do. Everything simply depends whether you gain from your disappointment or surrender by losing trust.


29 Sep, 2021




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